Home Basketball Jordan brand sneakers are launched by Jayson Tatum: Jordan Tatum 2 in the ‘Vortex’ colorway Motivated by his son’s enthusiasm, which gives him courage in every battle

Jordan brand sneakers are launched by Jayson Tatum: Jordan Tatum 2 in the ‘Vortex’ colorway Motivated by his son’s enthusiasm, which gives him courage in every battle

Basketball — 04/04/2024

Jayson Tatum Unveils His Second Signature Sneaker with Jordan Brand: The Jordan Tatum 2. In February of last year, Jayson Tatum, the Boston Celtics forward, made his mark in the NBA All-Star Game by debuting his first signature sneaker with Jordan Brand. That night, he also took home the MVP trophy, setting the stage for a remarkable journey with his signature line. Now, less than a year later, Tatum is ready to reveаl his second basketball shoe, which will make its debut on Christmas Day against the Los Angeles Lakers. The partnership between Tatum and Jordan Brand is a perfect fit, as both share a common goal of inspiring people to believe in themselves and overcome obstacles. Tatum’s own journey is a testament to the power of self-belief, and he hopes to inspire others to pursue their dreams with the same determination.

Side view of Jayson Tatum's green and black Jordan Brand shoe.

Tatum embodies the essence of Jordan Brand through his composed demeanor, his dedication to family and community, and his continuous growth as both a player and a role model. As he steps into his role as the face of the brand and the NBA, he does so in his second signature sneaker. The Jordan Tatum 2, set to release on March 5, 2024, will debut in the special “Momma’s Boy” colorway, paying homage to Tatum’s close bond with his mother. The colorway features her favorite color, volt, and showcases an all-over print of her beloved flower, the white calla lily.

On April 4, the “Vortex” colorway will Һit the market. Inspired by Tatum’s pivotal role in his team and the energy he brings to every game, this colorway symbolizes his steady and composed nature under pressure, akin to the center of a vortex.

The Jordan Tatum 2 will be available at various price points: $125 for adult sizes, $95 for grade school sizes, $75 for pre-school sizes, and $55 for toddler sizes. The “Momma’s Boy” colorway will be exclusive to adult sizes, while the “Vortex” colorway will be offered in full-family sizing.

With the Jordan Tatum 2, Jayson Tatum continues to make his mark as a rising star in the NBA, inspiring fans and athletes alike with his remarkable journey and his stylish signature sneakers.